Bohar Solutions is a leading technology company based in Jaffna. We specialize in providing innovative ideas and solutions to businesses and individuals in our community. Our goal is to help our customers succeed by creating the perfect business platform for them. We value work-life balance and ensure that our team members enjoy what they do.

Job Responsibilities

• Develop and implement digital marketing strategies to enhance brand visibility and generate leads.
• Create and manage digital campaigns across various channels, including social media, email, and PPC advertising.
• Oversee all aspects of digital marketing campaigns, including performance marketing (Google Ads, META, LinkedIn), conversion tracking, landing page development, SEO, and social media.
• Monitor and analyze campaign performance metrics, adjusting strategies as needed to optimize results.
• Collaborate with the sales team to identify target markets and develop tailored marketing approaches.
• Conduct market research to identify potential business opportunities and industry trends.
• Build and maintain relationships with clients and prospects through effective communication and engagement.
• Generate compelling content for marketing materials, including blog posts, whitepapers, and case studies.
• Assist in the development of sales collateral, presentations, and other promotional materials.
• Stay up-to-date with digital marketing trends and best practices, sharing insights and recommendations with the team.
• Support the overall marketing and business development strategy as needed.

Experience and Skills:

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 1+ year of experience in digital marketing, preferably in a B2B environment.
• Proven track record of developing and executing successful digital marketing campaigns.
• Strong understanding of digital marketing channels, tools, and techniques.
• Excellent communication and interpersonal skills, with the ability to build rapport with clients and colleagues.
• Analytical mindset, with the ability to interpret data and make data-driven decisions.
• Creative thinking and problem-solving skills, with a focus on driving results.
• Self-motivated and proactive, with the ability to work independently and as part of a team.
• Familiarity with CRM systems and marketing automation platforms is a plus.

How to Apply:

• Interested candidates are invited to submit their resume and a cover letter detailing their experience and qualifications to [email protected]